In a recent turn of events, HYBE's new CEO, Lee Jae-sang, confirmed a principled approach regarding the group's internal conflicts and the potential return of former CEO Min Hee-jin.
During an extraordinary general meeting held on the 12th, HYBE officially appointed Lee Jae-sang as the new CEO. He previously held several strategic roles, including at Big Hit Entertainment, and has been given stock options to further align his interests with the company. Amid the transitions, Park Ji-won resigned from his position, amplifying the uncertainty surrounding the management structure.
Upon assuming office, Lee addressed concerns about Min Hee-jin’s possible comeback, stating he would manage the situation calmly and according to established principles. This follows a dramatic live stream on the group's YouTube channel, where NewJeans openly expressed their support for Min and their frustrations with management decisions.
The members conveyed their disappointment in the perceived lack of communication from company executives and expressed a desire for an environment that reflects their artistic identity. They emphasized the need for respect and understanding as they navigate their ambitions and challenges within the K-pop landscape.
As the conflict between management and the group continues to unfold, the industry watches closely to see how HYBE will respond to these public assertions. The future of NewJeans and their artistic direction hangs in the balance as the story develops.